Hotel Sales & Marketing
Hemisphere provides clients with a flexible mix of services to leading hotels, motels, leisure parks, pubs and resorts. We provide innovation in sales and marketing strategy and tactics in the digital and online distribution channels, to ensure strong long-term occupancy and revenue growth generation.
Depending on your needs we can tailor make a program based on your individual requirements.
Planning
Strategic assessment and planning with the hotel.
Preparation of detailed sales and marketing plans and budgets (if required) based on successful yield management principals to ensure cost effective and successful revenue flows from accommodation guests, restaurants patrons and conferencing.
Market segment analysis and re-alignment to higher yield markets where required.
Assessment of current technology and systems.
Effective marketing department administration to ensure that all activities are conducted on time, within budget and to the highest standards.
revenue management & Distribution
Revenue management forms the foundation of any successful accommodation business. Without a clear strategy, you lack the visibility needed to identify opportunities to maximise revenue – or even see how you're tracking against your competitors. Your dedicated revenue manager will assist you in looking at current market demand, generating reports and setting rate strategy rules, keeping a pulse on market conditions to track the right metrics focussing on the future.
Sales
Implementation of direct sales strategy, fostering long term relationships with key suppliers and distributors.
Assistance with contract negotiations, rate setting and contract preparations for the wholesale and inbound markets.
Attendance at key targeted Australia wide trade shows and industry events (co-operative cost basis).
Innovative promotional and incentive campaigns to all major suppliers.
“I would recommend the team and services of Hemisphere to any property wanting independent advice along with sales and marketing representation to help achieve driven results.”